Article : “The Joy Of Ownership”

Article published in “FAMILY OFFICE MAGAZINE” – Autumn 2020

Acquiring a new car, a luxury watch, a private jet, a superyacht, a new interior… creates the joy of ownership around unique pieces of work.

Each story starts with the joy of acquisition as it is fun looking for a new private jet, a superyacht, a full electric powered luxury car, a new villa or apartment… each of them aligning beauty and great craftsman skills. Even with strong digital expertise, it requires privileged access to luxury marketplaces to acquire exceptional items and rely on experts to guide them in the decision process. 

At the same time, managing a large portfolio of physical assets is laborious and source of anxiety as it is strenuous to overview the overall portfolio present in multiple countries, laborious to track the status, actual value of each asset, bills, insurances, taxes… while important documents can be dispersed everywhere, not to mention the concerns to transmit these assets in the most appropriate way to the heirs.